Copywriter Resume Example

Copywriters craft persuasive messaging that drives action—clicks, signups, purchases, and brand affinity. Your resume should prove that your words produce measurable results, not just creative applause. Show range across formats (ads, landing pages, email, social) and always include a portfolio with your best-performing work.

Key Skills

Persuasive & Conversion CopyBrand Voice DevelopmentAd Copy (Google, Meta, LinkedIn)Landing Page CopyEmail CopywritingSEO Content WritingA/B Testing & OptimizationCreative Brief InterpretationHeadline WritingEditorial & Long-Form Content

Sample Resume Bullets

Wrote landing page copy that increased conversion rate from 2.8% to 7.1%, generating 3,200 additional signups per month.
Developed brand voice guide adopted across 6 product teams, ensuring consistent messaging across 50+ touchpoints.
Created ad copy for Google and Meta campaigns achieving 40% higher CTR than agency benchmarks across $500 K spend.
Authored 8-email nurture sequence with 38% open rate and 12% click-through rate, driving $800 K in attributed pipeline.
Wrote product descriptions for 200-item e-commerce catalog, contributing to 25% increase in organic search traffic.

How to Write a Copywriter Resume

Include a portfolio link with your highest-performing copy and the metrics it achieved.
Quantify conversion lifts, CTR improvements, and revenue attributed to your copy.
Show versatility: ads, landing pages, email, social, long-form—different roles prioritize different formats.
Mention A/B testing experience to prove you optimize, not just write.
Demonstrate brand voice development and consistency across channels.